Our main goal was to be different, to stand out on the stationery shelf. So, we asked ourselves—what if SiDU’s unique characteristics were translated into fashion design? The result came in the form of three striking headpiece designs, each inspired by a key element of Indonesia's rich biodiversity: flora, fauna, and craftsmanship. These headpieces became the centerpiece of the packaging, brought to life through portraits of Indonesian women. Anggrek Bulan (Moon Orchid) to represent bright white paper. Kayu Jati (Teak Wood) to represent extra thick pieces. and Cenderawasih (Birds-of-paradise) to represent enhanced colors.